Mike is the CEO and Owner of Sperling Interactive with over 15 years of website design, photography, marketing, and e-commerce experience. He built Sperling Interactive with his wife from the ground up, starting as a small office in his home with only a few employees and clients to one that has 20+ employees and more than 600 clients served all from our headquarters in Salem’s Historic District.
Mike grew up in Baltimore, Maryland where he went to a magnet school for the arts and began his study of photography. From there he went on to Rochester Institute of Technology in New York where he got his degree in Photojournalism and Communications. Before founding Sperling Interactive, Mike worked his way up from staff photographer at the Eagle Tribune Publishing Company to the lead operator and manager of multiple websites for daily and weekly publications.
Mike has a deep commitment to community involvement and civic engagements. In the past few years he and members of our team have become involved in programs that assist the youth, homeless, food insecure, and families at risk through programs at Lifebridge, Paddle for Plummer, LEAP for Education, Harborlight, Bridgewell, and the Enterprise Center at Salem State.
Ever the optimist, Mike believes that there is never a problem that can’t be solved with a bit of ingenuity and perseverance. It’s this positive, can-do attitude and know-how that allowed Mike to be recognized as Small Business of the Year 2019, by the Greater Beverly Chamber of Commerce.
If you are in tune with the business world, you’ve probably heard news reports regarding the “Great Resignation” or perhaps something about the unprecedented labor shortage that the U.S. is currently facing. If you are familiar with these terms you may have also heard about some smart and proactive ways that businesses have been counteracting some of these issues including...
Small businesses are vital to our regional economy and to the American economy overall. In fact, the Greater Boston Chamber of Commerce reports that more than 700,000 small businesses directly employ 1.5 million Massachusetts residents, accounting for nearly half of the workforce. The recovery of these small businesses after the coronavirus pandemic could very well be the solution to our...
Business owners and leaders are always learning and growing as they juggle the varying aspects of their small businesses. In the last two years of this pandemic, however, business owners have experienced a crash course of important lessons to ensure the future survival of their fledgling companies. Our blog today takes a deeper look into a few of the lessons...
The coronavirus pandemic has all of us reprioritizing our lives, from our health to our choices in the workplace. One debate that is currently raging in the working world, across a wide range of industries and organizations, is whether employees should return to in-person work this year or continue in a remote or hybrid manner. Our blog today set out...
The last couple of years have seen a steep learning curve when it comes to workplace technology. In the matter of just a few weeks in 2020, employees adjusted to working from home and learning the ins-and-outs of virtual conference calls, among other technologies. Is your organization keeping up with the changes that come fast and furious with technology? If...
The pandemic has impacted our world in ways ranging from our medical needs to our social behaviors. The business world has also been upended with closures, layoffs, supply chain disruptions, income losses, and policy changes. As we begin 2022, our business market is facing one more issue that could prove to be a final blow to an already weakened global...
In the last two years customer behaviors have transformed from an in-person consumer model to one that is highly reliant on ecommerce, online access, and the ability to reach targeted audiences where they are rather than in a typical storefront. If your organization’s online presence has not evolved with the growing demand due to the coronavirus, then this blog is...
In the past few months you may have noticed empty shelves at your local grocery store or packages that were scheduled to be delivered to your home or business have arrived well after the estimated delivery date. While this is a fairly common phenomenon during the weeks of the typical holiday rush, it’s happening more and more in the United...
Suffering from Zoom fatigue? You are not alone. Most of us have become accustomed and quite honestly, drained from virtual meetings over Zoom or Google Meet with employees or clients during this pandemic. However, for organizations that rely on face-to-face interaction in business networking meetings, the struggle is real to make the same kinds of meaningful connections we have in...
They are calling it the “Turnover Tsunami” in the professional world. Human resource experts estimate that more than half of employees surveyed in North America plan to at least look for a new job in 2021! Included in that report was evidence that a quarter of people surveyed plan to quit their current job once recruitment gears back up post-pandemic....
