• Maximizing Your Business Impact: Mastering Video Marketing on Social Media

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    Come to this workshop and unlock the full potential of video marketing across all social media platforms. With the digital landscape constantly evolving, incorporating videos effectively into your social media strategy has become an indispensable skill for any thriving business. Join us as we dive into the world of social media video marketing, exploring the...

  • Start Up Tuesday – From Idea to Profit: Launching Your Entrepreneurial Journey

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    How to Start a Business       Have a great idea? Want to be your own Boss? Then this workshop is for you. Learn how to prove your concept and determine if it's likely to be profitable. We'll talk about developing your value proposition, and how it all starts with the business name you choose....

  • Small Business Webinar Resource Series – Mass Tech Collaborative

    ONLINE , United States

    Massachusetts Technology Collaborative (MassTech) is a unique public agency that supports business formation and growth in the state’s technology sectors. MassTech makes strategic investments in innovation infrastructure and talent to foster conditions for innovation and entrepreneurial success within Massachusetts. Don’t miss this opportunity to hear from MassTech’s Program Director for Entrepreneurial Ecosystems, Megan Marszalek, to...

  • Instagram 101 – Master the Basics to Get Your Content Seen

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    Instagram 101 will cover the foundations and pillars of the Instagram platform. The workshop will begin with a primer on social media algorithms and how it all works.  We will then dive into a handful of the current best practices to help get your content seen. You will leave the workshop with an understanding of...

  • Million Dollar Women Symposium

    Hawthorne Hotel 18 Washington Square W, Salem, MA, United States

    The Symposium provides an opportunity for women entrepreneurs and professionals to see and hear the human side of successful women business owners. We hope to empower women at all stages of business to see that no matter where they came from and no matter how differently they may think, there is a role model for...

  • Small Business Resource Series: Mass Growth Capital Corporation (WEBINAR)

    ONLINE , United States

    Mass Growth Capital Corporation is a resource that every small business should know about because every small business needs working capital.  Don’t miss the opportunity to learn about MGCC and the services they provide to support small businesses.  Their solutions are tailored to each small business in Massachusetts to help them stabilize and grow.  Come...

  • PR Power on a Budget: How to Maximize Your Brand

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    Why hire a publicist for $4,000 a month when you can DIY? Learn how to get free publicity and media attention without breaking the bank. Find out how to: Win business and get recognized as the expert you are Create a compelling Social PR profile and campaign Gain attention from the media and leverage publicity...

  • Start Up Tuesday – Business Plans: Crafting a Compelling Business Narrative and Unleashing Success Through Storytelling and Financial Vision

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    Learn how to write a compelling story about your business and how it will become successful over time.  We'll discuss what should be included and how it all combines to support the financial projections you'll make. This informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for...

  • Turning Business Partnerships into Profit

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    Turning Business Partnerships into Profit: In today's fast-paced world, business partnerships are vital for overcoming complex challenges and increasing the success of any business. By building and maintaining strategic partnerships you can drive growth and revenue. Come to this workshop and learn the benefits of profitable partnerships and community collaborations, how to identify and communicate mutually...