After the overwhelming success of December 2024’s sold-out workshop, we’re thrilled to bring Rafael Barbosa back to deliver the same highly sought-after session once again! If you were not able to attend last time or want a refresher, please register before it fills up again! Unlock the potential of AI to work smarter, not harder....
Ready to take your email marketing to the next level? In this engaging and interactive workshop, you'll learn how to select the ideal email platform for your needs, organize your contact lists like a pro, and use segmentation to deliver personalized, impactful messages. Dive into the world of marketing automation and discover how to save...
In this interactive workshop we will begin with a brief primer on social media algorithms and how it all works and then dive into the best practices for a strategy to help get your content seen in 2025. You will leave the workshop with an understanding of and confidence in how to create a strategy...
Being a successful business requires the owner (YOU) to develop a level of discipline in leadership, planning & operations. Crafting and using a practical business plan can feel a bit overwhelming. So, let us start with the core components. This workshop provides you an opportunity to start or enhance your assessment and description of your...
In this engaging and practical workshop, you'll discover easy-to-implement marketing strategies designed to maximize your impact in 2025. Whether you're looking to boost your online presence, attract more customers, or streamline your marketing efforts, this session will be packed with actionable insights. Walk away with a toolkit of strategies you can implement immediately, no matter your...
Addressing Hiring & Training Needs – State Workforce Programs that Benefit Businesses In this engaging webinar, learn about a series of state workforce development programs administered by Commonwealth Corporation that can help businesses meet their workforce challenges. These established programs, such as the Workforce Competitiveness Trust Fund and the Workforce Training Fund Program, help businesses...
Building a strong, sustainable brand starts with a clear strategy. This interactive workshop will guide you through defining your brand’s core values, mission, and audience, crafting a unique brand promise, and positioning your business to stand out in the market. You will leave with a foundational brand strategy and actionable tools to align your business...
Alliance Spring Policymaker Series Secretary Edward Augustus Executive Office of Housing & Livable Communities (Doors Open at 11:30am) Hawthorne Hotel Essex Room 18 Washington Square, Salem, MA Registration Required to attend
Massachusetts Health Connector for Business – health coverage options for small employers Small businesses that want to offer affordable, quality health insurance to employees can learn about cost-effective options from the Massachusetts Marketplace - Health Connector for Business. During this session, representatives from the Commonwealth’s Health Connector will detail how small employers (those with 50...
The goal of the Northeast Massachusetts Climatetech Conference is to strengthen the region’s preparedness for economic opportunities resulting from the $10 billion Mass Leads Act, signed by Governor Maura Healey on November 20, 2024. This Act aims to strengthen Massachusetts’ Global Leadership in Climatetech, Life Sciences and AI and includes Climatetech funding for initiatives and...
