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DTSTART;TZID=America/New_York:20250304T083000
DTEND;TZID=America/New_York:20250304T223000
DTSTAMP:20260606T091749
CREATED:20241226T151120Z
LAST-MODIFIED:20241226T151153Z
UID:10000044-1741077000-1741127400@enterprise.sperlingsandbox.com
SUMMARY:Start Up Tuesday – Building Your Brand Blueprint: Crafting a Strategy for Growth and Connection
DESCRIPTION:Building a strong\, sustainable brand starts with a clear strategy. This interactive workshop will guide you through defining your brand’s core values\, mission\, and audience\, crafting a unique brand promise\, and positioning your business to stand out in the market. You will leave with a foundational brand strategy and actionable tools to align your business with your goals and connect authentically with your audience. Whether you are just starting out or looking to refine your brand\, this workshop will give you the clarity and confidence to grow with purpose. By the end of this workshop\, participants will understand the core components of a brand strategy and will have actionable steps to define their brand’s values\, mission\, and positioning. \nPresenter: Jessamyn Anderson\, SCORE Northeast Massachusetts \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/start-up-tuesday-building-your-brand-blueprintcrafting-a-strategy-for-growth-and-connection/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:START-UP TUESDAY SERIES,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250226T090000
DTEND;TZID=America/New_York:20250226T100000
DTSTAMP:20260606T091749
CREATED:20250121T163208Z
LAST-MODIFIED:20250121T163339Z
UID:10000120-1740560400-1740564000@enterprise.sperlingsandbox.com
SUMMARY:Small Business Resource Webinar: Massachusetts Commonwealth Corporation
DESCRIPTION:Addressing Hiring & Training Needs – State Workforce Programs that Benefit Businesses \nIn this engaging webinar\, learn about a series of state workforce development programs administered by Commonwealth Corporation that can help businesses meet their workforce challenges. These established programs\, such as the Workforce Competitiveness Trust Fund and the Workforce Training Fund Program\, help businesses in a wide range of sectors both hire trained workers and enhance the skills of their existing employees. Learn about these programs\, including available funding\, and key steps for applying for and benefiting from them. \nThis informative webinar is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD). Maria Di Stefano\, Northeast Regional Director\, will provide an update on MOBD resources. \n 
URL:https://enterprise.sperlingsandbox.com/event/small-business-resource-webinar-massachusetts-commonwealth-corporation/
LOCATION:ONLINE\, WEBINAR\, United States
CATEGORIES:Workshops
GEO:42.4072107;-71.3824374
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250211T083000
DTEND;TZID=America/New_York:20250211T103000
DTSTAMP:20260606T091749
CREATED:20250114T190841Z
LAST-MODIFIED:20250114T190841Z
UID:10000118-1739262600-1739269800@enterprise.sperlingsandbox.com
SUMMARY:Simple Strategies for High-Impact Marketing in 2025
DESCRIPTION:In this engaging and practical workshop\, you’ll discover easy-to-implement marketing strategies designed to maximize your impact in 2025. Whether you’re looking to boost your online presence\, attract more customers\, or streamline your marketing efforts\, this session will be packed with actionable insights. Walk away with a toolkit of strategies you can implement immediately\, no matter your level of expertise. Marketing in 2025 doesn’t have to be complicated—let us show you how small changes can move the needle for your business. \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/simple-strategies-for-high-impact-marketing-in-2025/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:Marketing,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250204T083000
DTEND;TZID=America/New_York:20250204T103000
DTSTAMP:20260606T091749
CREATED:20241226T143853Z
LAST-MODIFIED:20241226T145511Z
UID:10000014-1738657800-1738665000@enterprise.sperlingsandbox.com
SUMMARY:Start Up Tuesday – Building a Better Business Plan
DESCRIPTION:Being a successful business requires the owner (YOU) to develop a level of discipline in leadership\, planning & operations. Crafting and using a practical business plan can feel a bit overwhelming. So\, let us start with the core components. This workshop provides you an opportunity to start or enhance your assessment and description of your company’s purpose\, products/services\, customer segments and needs\, your financial and marketing plans. \nPresenter: Thomas Kristoph\, SCORE Northeast Massachusetts \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/start-up-tuesday-building-a-better-business-plan/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:START-UP TUESDAY SERIES,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250130T083000
DTEND;TZID=America/New_York:20250130T103000
DTSTAMP:20260606T091749
CREATED:20250102T154947Z
LAST-MODIFIED:20250102T190355Z
UID:10000117-1738225800-1738233000@enterprise.sperlingsandbox.com
SUMMARY:Developing a Strategy to Get Your Instagram Content Seen in 2025!
DESCRIPTION:In this interactive workshop we will begin with a brief primer on social media algorithms and how it all works and then dive into the best practices for a strategy to help get your content seen in 2025. You will leave the workshop with an understanding of and confidence in how to create a strategy to truly optimize your Instagram content for 2025. \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/developing-a-strategy-to-getting-your-instagram-content-seen-in-2025/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:Social Media,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250128T083000
DTEND;TZID=America/New_York:20250128T103000
DTSTAMP:20260606T091749
CREATED:20241231T143249Z
LAST-MODIFIED:20241231T174547Z
UID:10000064-1738053000-1738060200@enterprise.sperlingsandbox.com
SUMMARY:Email Marketing Unleashed: Strategies for Success
DESCRIPTION:Ready to take your email marketing to the next level? In this engaging and interactive workshop\, you’ll learn how to select the ideal email platform for your needs\, organize your contact lists like a pro\, and use segmentation to deliver personalized\, impactful messages. Dive into the world of marketing automation and discover how to save time while boosting engagement. Whether you’re starting from scratch or refining your current approach\, this session is packed with practical tips and creative strategies to help you stand out in the inbox and drive real results. \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/email-marketing-unleashed-strategies-for-success/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:Marketing,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250123T090000
DTEND;TZID=America/New_York:20250123T120000
DTSTAMP:20260606T091749
CREATED:20250108T170627Z
LAST-MODIFIED:20250108T170627Z
UID:10000059-1737622800-1737633600@enterprise.sperlingsandbox.com
SUMMARY:Achieve More with GenAI: AI as Your Ultimate Business Collaborator
DESCRIPTION:After the overwhelming success of December 2024’s sold-out workshop\, we’re thrilled to bring Rafael Barbosa back to deliver the same highly sought-after session once again!  If you were not able to attend last time or want a refresher\, please register before it fills up again! \nUnlock the potential of AI to work smarter\, not harder. This workshop introduces small and medium-sized business leaders to the power of generative AI to elevate productivity\, spark creativity\, streamline operations\, and supercharge marketing efforts. Dive into actionable strategies\, from effective prompt crafting to ethical AI practices\, and discover tools that can make a big impact on your business. Don’t miss this opportunity to learn the AI skills that will keep your business ahead in the AI era. \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/achieve-more-with-genai-ai-as-your-ultimate-business-collaborator-2/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:Technology,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250122T090000
DTEND;TZID=America/New_York:20250122T100000
DTSTAMP:20260606T091749
CREATED:20250102T183518Z
LAST-MODIFIED:20250102T183518Z
UID:10000016-1737536400-1737540000@enterprise.sperlingsandbox.com
SUMMARY:Small Business Resource Webinar:  Massachusetts Supplier Diversity Office
DESCRIPTION:The Massachusetts Diversity Office is regarded as the most inclusive state supplier diversity office in the nation and is dedicated to increasing opportunities for small and diverse Massachusetts businesses through robust outreach\, certification\, and education. Its mission is to promote diversity\, equity and inclusion in state contracting by: \n\nCertifying diverse businesses (minority\, women\, veteran\, service-disabled veteran\, disability and LGBT-owned) and small Massachusetts-based businesses;\nConnecting these companies with business opportunities and resources that enhance their marketability when bidding on public contracts; and\nCollaborating with Executive Agencies and public organizations to:\nIdentify and remove barriers for diverse and small businesses; and\nIncrease diverse and small business spending.\n\nPlease join us for this webinar to learn more about certification\, business opportunities and resources for your business. \nSpeaker: John B. Fitzpatrick\, Director\, Supplier Diversity Programs \nThis informative webinar is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD). Maria Di Stefano\, Northeast Regional Director\, will provide an update on MOBD resources.
URL:https://enterprise.sperlingsandbox.com/event/small-business-resource-webinar-massachusetts-supplier-diversity-office/
LOCATION:ONLINE\, WEBINAR\, United States
CATEGORIES:Online,Workshops
GEO:42.4072107;-71.3824374
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250114T083000
DTEND;TZID=America/New_York:20250114T103000
DTSTAMP:20260606T091749
CREATED:20241226T141135Z
LAST-MODIFIED:20241226T145617Z
UID:10000057-1736843400-1736850600@enterprise.sperlingsandbox.com
SUMMARY:Start Up Tuesday – Starting & Launching a Business; What You Need to Know
DESCRIPTION:Developing your entrepreneurial idea into a profitable business adventure requires tenacity\, curiosity\, courage & the ability to leverage opportunities. This workshop includes a checklist\, practical tips\, and real-world advice on starting a successful business. As an entrepreneur you will wear many hats: beyond a unique product or service offering\, smart entrepreneurs have learned to manage accounting\, sales\, marketing and much more. \nPresenter: Thomas Kristoph\, SCORE Northeast Massachusetts \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/start-up-tuesday-starting-what-you-need-to-know/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:START-UP TUESDAY SERIES,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241212T083000
DTEND;TZID=America/New_York:20241212T100000
DTSTAMP:20260606T091749
CREATED:20241008T140707Z
LAST-MODIFIED:20241008T140707Z
UID:10000065-1733992200-1733997600@enterprise.sperlingsandbox.com
SUMMARY:Successfully Navigating the Social Media Landscape 2025
DESCRIPTION:Join us for an engaging and insightful workshop designed specifically for business owners looking to thrive in the ever-evolving world of social media. As we step into 2025\, the digital landscape is set to transform with new platforms\, emerging trends\, and innovative tools that can reshape how businesses connect with their audiences. \nIn this hands-on session\, you’ll learn about: \n\nEmerging Platforms and Trends: Discover which social media platforms are gaining traction and how to leverage them for your business. We’ll explore the rise of short-form video content\, virtual reality experiences\, and the impact of AI-driven algorithms on audience engagement.\nContent Strategies for Success: Gain practical tips on creating compelling content that resonates with your target audience. Learn about the importance of authenticity\, storytelling\, and user-generated content in building brand loyalty.\nData-Driven Decision Making: Understand the metrics that matter. We’ll cover how to analyze social media performance and adapt your strategies based on real-time insights and audience feedback.\nNavigating Challenges: Discuss common pitfalls and challenges businesses face in the social media landscape\, from managing online reputation to dealing with changing algorithms\, and how to overcome them.\nFuture-Proofing Your Strategy: Equip yourself with tools and frameworks to stay ahead of the curve. Explore innovative marketing techniques that will help your business remain relevant in a fast-paced digital world.\n\nWhether you’re looking to establish your brand or enhance your existing online presence\, our expert facilitator will guide you through the essential strategies and tactics to thrive in the fast-paced world of social media in 2025. \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/successfully-navigating-the-social-media-landscape-2025/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:Social Media,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241210T083000
DTEND;TZID=America/New_York:20241210T100000
DTSTAMP:20260606T091749
CREATED:20241030T142019Z
LAST-MODIFIED:20241030T143613Z
UID:10000061-1733819400-1733824800@enterprise.sperlingsandbox.com
SUMMARY:Start Up Tuesday –Strategic Planning for Your Business
DESCRIPTION:Year-end is a great time to step back and review your operations and any progress towards the goals you set. It may also be a time to re-think some of your original assumptions and change course\, based on what you’ve learned. In this workshop we’ll discuss a planning discipline and how you can continuously monitor if your business is meeting its objectives. \nSpeaker: Michael L. Thompson\, Beverly Branch Manager\, SCORE Northeast Massachusetts \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/start-up-tuesday-strategic-planning-for-your-business/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:START-UP TUESDAY SERIES,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241205T090000
DTEND;TZID=America/New_York:20241205T120000
DTSTAMP:20260606T091749
CREATED:20241029T171549Z
LAST-MODIFIED:20241029T171549Z
UID:10000063-1733389200-1733400000@enterprise.sperlingsandbox.com
SUMMARY:Achieve More with GenAI: AI as Your Ultimate Business Collaborator
DESCRIPTION:Unlock the potential of AI to work smarter\, not harder. This workshop introduces small and medium-sized business leaders to the power of generative AI to elevate productivity\, spark creativity\, streamline operations\, and supercharge marketing efforts. Dive into actionable strategies\, from effective prompt crafting to ethical AI practices\, and discover tools that can make a big impact on your business. Don’t miss this opportunity to learn the AI skills that will keep your business ahead in the AI era. \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD)
URL:https://enterprise.sperlingsandbox.com/event/achieve-more-with-genai-ai-as-your-ultimate-business-collaborator/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:Technology,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241112T083000
DTEND;TZID=America/New_York:20241112T100000
DTSTAMP:20260606T091749
CREATED:20240828T135250Z
LAST-MODIFIED:20240904T133143Z
UID:10000005-1731400200-1731405600@enterprise.sperlingsandbox.com
SUMMARY:Start Up Tuesday – Managing Your Financials
DESCRIPTION:Putting the necessary processes and procedures in place at the beginning of your business helps ensure that your startup runs effectively and efficiently. This includes choosing an accounting system\, planning for taxes and setting up payment systems. You’ll also protect your new business by purchasing insurance\, creating legal contracts and implementing proper record-keeping procedures. \nSpeakers: Melissa Kenig\, MBA\, PMP and Vince Inglese\, Volunteer SCORE Business Mentor \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD)
URL:https://enterprise.sperlingsandbox.com/event/start-up-tuesday-managing-your-financials/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:START-UP TUESDAY SERIES,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241029T083000
DTEND;TZID=America/New_York:20241029T100000
DTSTAMP:20260606T091749
CREATED:20241002T150704Z
LAST-MODIFIED:20241002T150704Z
UID:10000066-1730190600-1730196000@enterprise.sperlingsandbox.com
SUMMARY:Contract Basics for Small Business Owners
DESCRIPTION:Contracts Basics for Small Business Owners is an attorney-led crash course for small business owners covering the essentials of common business contracts. It will cover what is needed to make a contract legally enforceable and describe situations where a small business owner should have a contract in place. It will also include an overview of the basic structure of a contract and explain key frequently-used provisions. Lastly\, the workshop will share best practices of entering into contracts as well as common issues and how to avoid them. \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD)
URL:https://enterprise.sperlingsandbox.com/event/contract-basics-for-small-business-owners/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:Legal,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241024T083000
DTEND;TZID=America/New_York:20241024T100000
DTSTAMP:20260606T091749
CREATED:20240911T132334Z
LAST-MODIFIED:20240911T132334Z
UID:10000019-1729758600-1729764000@enterprise.sperlingsandbox.com
SUMMARY:Grant Writing Boot Camp
DESCRIPTION:New to grant writing or need a refresher? In this workshop\, we’ll cover the essential components of crafting a successful grant proposal\, explore how to make a compelling funding request\, and break down what foundations are really looking for in some of those trickier grant questions. You will learn how to outline your narrative using a logic model\, construct boilerplate proposals to streamline future grant applications\, and develop grant budgets that align with your narrative. Participants will also receive a link to a custom grant tracker spreadsheet and learn how to use it for annual grant strategy planning to meet fundraising goals. Designed for beginner and intermediate grant writers\, this lively workshop includes ample time for Q&A. Join us and make grant writing less daunting! \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/grant-writing-boot-camp-2/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:Special Programs,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241008T083000
DTEND;TZID=America/New_York:20241008T100000
DTSTAMP:20260606T091749
CREATED:20240828T133534Z
LAST-MODIFIED:20240828T133534Z
UID:10000006-1728376200-1728381600@enterprise.sperlingsandbox.com
SUMMARY:Start Up Tuesday – Marketing Your Business
DESCRIPTION:Marketing educates prospective customers about what your business does and how it serves a need they have. It also creates a lasting image of your business that stays in their minds after the transaction is over. By doing so\, marketing builds your brand. \nYou’ll identify potential customers and create a plan for finding your first customers. You’ll also develop a brand identity\, including a logo\, marketing materials\, a website\, and your social media accounts. At its most basic level\, marketing means attracting attention to what you sell. If they don’t know what you’re selling\, customers can’t buy it. \nSpeaker: Michael L. Thompson\, Beverly Branch Manager\, SCORE Northeast Massachusetts \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD)
URL:https://enterprise.sperlingsandbox.com/event/start-up-tuesday-marketing-your-business/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:START-UP TUESDAY SERIES,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240926T083000
DTEND;TZID=America/New_York:20240926T100000
DTSTAMP:20260606T091749
CREATED:20240828T170906Z
LAST-MODIFIED:20240905T133408Z
UID:10000022-1727339400-1727344800@enterprise.sperlingsandbox.com
SUMMARY:Supercharge Your SEO With Podcasting And YouTube Optimization
DESCRIPTION:At this workshop\, you’ll learn how to get started using podcasting and YouTube optimization and how they can help you improve your website’s search engine rankings and social media. \nAs the world of digital marketing continues to evolve and incorporate AI\, it’s essential to stay ahead of the game and use the latest techniques to reach your target audience. Podcasting and video are two powerful tools that can help you do just that. By incorporating them into your SEO strategy\, you can improve your search engine rankings\, attract more visitors to your website\, and ultimately grow your business. \nSo\, what are the benefits of using podcasting and video? Here are just a few: \n\nIncreased engagement: Podcasts and videos are more engaging than written content\, and they allow you to connect with your audience on a deeper level. By creating high-quality podcasts and videos\, you can keep your audience interested and engaged\, which can lead to more shares\, likes\, and comments.\nImproved search engine rankings: Google and other search engines love multimedia content\, especially when it’s optimized correctly. By incorporating podcasts and videos into your SEO strategy\, you can improve your website’s search engine rankings and attract more traffic.\nExpanded reach: Podcasts and videos can help you reach a broader audience and increase brand awareness. By sharing your content on social media and other platforms\, you can attract new followers\, subscribers\, and customers.\n\nIn our upcoming workshop\, John McDougall and John Maher will share their expertise on how to use podcasting and video for SEO\, including tips on creating high-quality content\, optimizing it for search engines\, and promoting it to your target audience. \nDon’t miss out on this valuable opportunity to learn from two of the industry’s leading experts. Sign up for our this workshop today and take your digital marketing strategy to the next level. We can’t wait to see you there! \nWhen you leave this workshop\, you will be more confident using both podcasting and YouTube optimization in your digital marketing strategy. \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/supercharge-your-seo-with-podcasting-and-youtube-optimization/
LOCATION:Enterprise Center\, MA
CATEGORIES:Advertising,Marketing,Workshops
GEO:42.4993866;-70.8942894
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240910T083000
DTEND;TZID=America/New_York:20240910T100000
DTSTAMP:20260606T091749
CREATED:20240828T132742Z
LAST-MODIFIED:20240905T133933Z
UID:10000025-1725957000-1725962400@enterprise.sperlingsandbox.com
SUMMARY:Start Up Tuesday – Developing Your Pitch
DESCRIPTION:The best way to test the feasibility of your business idea is through research. You can start with industry data\, customer data\, financial projections\, possible funding sources\, and other information. But to prove your concept\, and convince others to invest\, you’ll need a pitch. This workshop will help you develop yours. \nSpeaker: Michael L. Thompson\, Beverly Branch Manager\, SCORE Northeast Massachusetts \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD)
URL:https://enterprise.sperlingsandbox.com/event/start-up-tuesday-developing-your-pitch/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:START-UP TUESDAY SERIES,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240625T150000
DTEND;TZID=America/New_York:20240625T180000
DTSTAMP:20260606T091749
CREATED:20240606T120825Z
LAST-MODIFIED:20240624T151215Z
UID:10000026-1719327600-1719338400@enterprise.sperlingsandbox.com
SUMMARY:Resource Showcase for Minority Owned & Diverse Businesses*
DESCRIPTION:The North Shore Alliance for Economic Development will be hosting a Resource Showcase for Minority Owned & Diverse Businesses on Tuesday\, June 25\, 2024 from 3:00-6:00pm pm at the Enterprise Center. \nThe goal of this event is to bring greater awareness of the private and public resources available to these businesses and to continue to expand the work of its online Small Business Diversity Directory. \nAttendees will be able to meet Resource showcase representatives\, receive information\, ask questions and network. Additionally\, attendees will learn more about joining the Alliances online regional Diversity Directory that helps to improve equity and diversity in both public and private sector contracting. \nWho Should Attend: Any current or future minority owned and diverse Business* \n* Participating businesses must demonstrate that meet the following criteria: \nHave at least 51% of the ownership team in at least one of the following categories: Immigrant\, Lesbian\, Gay\, Bisexual and Transgender persons/people (LGBTQIA)\, Black/African American\, Hispanic or Latino (Central/South American or Caribbean)\, American Indian/Alaskan Native\, Asian\, Native Hawaiian/Other Pacific Islander\, Portuguese\, Disability-Owned\, Service-Disabled Veteran\, Veteran\, and/or Woman/Women. \nHow to Register: The Resource Showcase is at no cost to attendees. Registration is required to attend. \nResource Showcase Participants to date: \n\nAmplify LATINX https://amplifylatinx.com/\nMass Development https://www.massdevelopment.com/\nMass Growth Capital https://www.empoweringsmallbusiness.org/\nMassachusetts LGBT Chamber of Commerce https://malgbtcc.org/#1\nMassachusetts Small Business Development Center https://www.salemstate.edu/sbdc\nMass.Gov Supplier Diversity Office (SDO) https://www.mass.gov/orgs/supplier-diversity-office-sdo\nMill Cities Community Investment (MCCI/FBE) https://www.mccinvest.org/\nNortheast Legal Aid https://www.northeastlegalaid.org/\nNorth Shore CDC https://northshorecdc.org/\nNorth Shore Latino Business Association https://mynslba.com/\nSBA https://www.sba.gov/\nSCORE https://www.score.org/\nU.S. Haitian Chamber of Commerce https://www.ushaitianchamber.org/
URL:https://enterprise.sperlingsandbox.com/event/resource-showcase-for-minority-owned-diverse-businesses/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:Economic Developement
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240611T083000
DTEND;TZID=America/New_York:20240611T100000
DTSTAMP:20260606T091749
CREATED:20240411T152152Z
LAST-MODIFIED:20240411T163855Z
UID:10000035-1718094600-1718100000@enterprise.sperlingsandbox.com
SUMMARY:Start Up Tuesday – Building a Team: adding the right contributors
DESCRIPTION:Solopreneurs have to do many things: market\, sell\, deliver\, analyze and adapt. Sometimes adding an employee can contribute to the overall success and growth of the organization by expanding capabilities\, fostering innovation\, and improving efficiency. In this workshop\, we’ll explore how to make sure each new member makes the team better. And what to do when they don’t. \nSpeaker: Michael L. Thompson\, Beverly Branch Manager\, SCORE Northeast Massachusetts \nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/building-a-team-adding-the-right-contributors/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:START-UP TUESDAY SERIES,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240604T100000
DTEND;TZID=America/New_York:20240604T160000
DTSTAMP:20260606T091749
CREATED:20240419T165311Z
LAST-MODIFIED:20240603T145111Z
UID:10000034-1717495200-1717516800@enterprise.sperlingsandbox.com
SUMMARY:Offshore Wind Ready Training Program
DESCRIPTION:Oceantic Network will conduct its Offshore Wind Ready Training which is a one-day in-person educational program designed for businesses who want to learn more about specific business opportunities in the growing U.S. offshore wind industry.\nWho should attend? \nAny business owners/entrepreneurs interested in learning more about offshore wind supply chain opportunities. \nAttendees will learn about:\nProject development \nProject’s supply chain component parts \nHow to identify where their business fits in the supply chain \nLearn how your business can receive assistance and guidance as you begin to navigate the market \nIdentify additional training and certification requirements \nFREE \nSpeaker: Carol Oldham\, Northeast Director/Trainer\, Oceantic Network \nhttps://oceantic.org/ \n\n\n\n\n\n\n\nThank you to our Offshore Wind Program Series Co-Sponsors: \nEnterprise Center at Salem State UniversityEssex County Community FoundationGreater Cape Ann Chamber of Commerce \nGreater Haverhill Chamber of Commerce \nInnoVenture Labs \nMarblehead Chamber of Commerce \nMassHire North Shore Workforce Board \nNorth Shore Latino Business Association \nNorth Shore Chamber of Commerce \nNorth Shore Technology Council \nPeabody Area Chamber of Commerce \nSalem Chamber of Commerce \nSalem Partnership
URL:https://enterprise.sperlingsandbox.com/event/offshore-wind-ready-training-program/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:Special Programs,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240520T120000
DTEND;TZID=America/New_York:20240520T130000
DTSTAMP:20260606T091749
CREATED:20240329T153628Z
LAST-MODIFIED:20240510T135015Z
UID:10000036-1716206400-1716210000@enterprise.sperlingsandbox.com
SUMMARY:Alliance Spring Policymaker Series  Secretary Monica Tibbits-Nutt Massachusetts Department of Transportation
DESCRIPTION:Monday\, May 20\, 2024 \n12:00pm – 1:00pm | FREE \n(Doors Open at 11:30am) \nRegistration Required to attend \n  \nHawthorne Hotel \nEssex Room \n18 Washington Square\, Salem\, MA
URL:https://enterprise.sperlingsandbox.com/event/alliance-spring-policymaker-series-secretary-monica-tibbits-nutts-massachusetts-department-of-transportation/
LOCATION:Hawthorne Hotel\, 18 Washington Square W\, Salem\, MA\, 01970\, United States
CATEGORIES:Policy Makers Series
GEO:42.5226231;-70.8902909
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hawthorne Hotel 18 Washington Square W Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=18 Washington Square W:geo:-70.8902909,42.5226231
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240514T090000
DTEND;TZID=America/New_York:20240514T100000
DTSTAMP:20260606T091749
CREATED:20240419T165248Z
LAST-MODIFIED:20240510T134001Z
UID:10000050-1715677200-1715680800@enterprise.sperlingsandbox.com
SUMMARY:Offshore Wind 101 Webinar
DESCRIPTION:Join us for a Webinar presentation by Oceantic Network to introduce the offshore wind industry and supply chain opportunities for local businesses as a part of our regional economic development and expansion. \nThere are a significant number of entry points into the offshore wind market. Attendees will gain a basic understanding of industry operations\, learn about the variety of businesses that are needed in the supply chain and identify potential next steps for the businesses they work with. \nWho should attend? \nThis webinar is open to any business owners/entrepreneurs interested in learning more about offshore wind supply chain opportunities. \nOceantic Network would conduct a webinar presentation to provide an introduction to the offshore wind industry so participants gain a basic understanding of: \n· Industry operations \n· Learn about the variety of businesses that are needed in the supply chain \n· Identify potential next steps for their business \nFREE \nSpeaker: Carol Oldham\, Northeast Director/Trainer\, Oceantic Network \nhttps://oceantic.org/ \nRegistration is required to attend this webinar. The Zoom link will be emailed to registrants prior to the webinar. \n\n\n\n\n\n\n\n\n\n\n\nThank you to our Offshore Wind Program Series Co-Sponsors: \n  \nEnterprise Center at Salem State University \nEssex County Community Foundation \nGreater Cape Ann Chamber of Commerce \nGreater Haverhill Chamber of Commerce \nInnoVenture Labs \nMarblehead Chamber of Commerce \nMassHire North Shore Workforce Board \nNorth Shore Latino Business Association \nNorth Shore Chamber of Commerce \nNorth Shore Technology Council \nPeabody Area Chamber of Commerce \nSalem Chamber of Commerce \nSalem Partnership
URL:https://enterprise.sperlingsandbox.com/event/offshore-wind-101-webinar/
LOCATION:ONLINE\, WEBINAR\, United States
CATEGORIES:Online,Special Programs
GEO:42.4072107;-71.3824374
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240509T090000
DTEND;TZID=America/New_York:20240509T100000
DTSTAMP:20260606T091749
CREATED:20240314T131333Z
LAST-MODIFIED:20240510T133056Z
UID:10000017-1715245200-1715248800@enterprise.sperlingsandbox.com
SUMMARY:Understanding Employment Classification: Independent Contractor vs. Employee (WEBINAR)
DESCRIPTION:Any business owner who hires workers should be able to distinguish between independent contractors and employees\, thoroughly understand their duties as an employer\, and be aware of the additional legal protections afforded to employees. This insightful webinar will focus on Massachusetts and federal employee classification laws and regulations and increase your knowledge of how to classify workers. \nCourse Overview: \nThis webinar will provide participants with a comprehensive understanding of the legal framework surrounding the classification of workers as independent contractors or employees. Attendees will gain valuable insights into the following key areas: \n\n\n\nLegal Requirements: Explore the legal obligations imposed on employers and the rights afforded to employees under Massachusetts law\, including minimum wage\, overtime pay\, and workplace protections.\nReasons for Classification: Explore the motivations behind businesses preferring to hire independent contractors and the implications for both employers and workers.\nThe Three-Part Test: Learn about the three-pronged test used in Massachusetts to determine whether a worker qualifies as an independent contractor\, focusing on factors such as control\, nature of the work\, and trade independence.\nFederal Standards: Learn about the Internal Revenue Service (IRS) guidelines for distinguishing between independent contractors and employees\, including the famous “twenty-point test.”\nPenalties for Misclassification: Become aware of the potential consequences of misclassifying workers\, including criminal enforcement\, civil penalties\, and lawsuits.\n\n\n\nWho Should Attend: \n\n\n\nBusiness Owners\nHuman Resources Professionals\nIndependent Contractors\nAnyone interested in understanding employment classification laws and regulations\n\n\n\nKey Takeaways: \nBy the end of this webinar\, participants will have a clear understanding of the criteria used to differentiate between independent contractors and employees\, along with practical strategies for ensuring compliance with relevant laws and regulations. \nRegistration is required to attend this webinar. The Zoom link will be emailed to registrants prior to the webinar. \nThis informative webinar is offered at no cost and is being sponsored in partnership with Northeast Legal Aid\, the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD). Maria Di Stefano\, Northeast Regional Director\, will provide an update on MOBD resources.
URL:https://enterprise.sperlingsandbox.com/event/understanding-employment-classification-independent-contractor-vs-employee/
LOCATION:Online Zoom Webinar\, MA
CATEGORIES:Online,Workshops
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240508T090000
DTEND;TZID=America/New_York:20240508T100000
DTSTAMP:20260606T091749
CREATED:20240321T141118Z
LAST-MODIFIED:20240510T132504Z
UID:10000037-1715158800-1715162400@enterprise.sperlingsandbox.com
SUMMARY:Small Business Resource Series:  MOBD State Resources Update Webinar
DESCRIPTION:Please join Maria Nigro Di Stefano\, Northeast Regional Director\, Massachusetts  Office of Business Development (MOBD)  who will provide an update on MOBD Resources to help Small Businesses thrive.  Maria and her MOBD Team provides  highly responsive\, central point of contacts that facilitate access to resources\, expertise\, and incentive programs. \nAt this webinar you will learn about: \n\nResources including:\n\nEconomic Development Incentive Program (EDIP)\nMassachusetts Guide to Starting a Small Business\nRegional Economic Development Organization Grant Program\nTechnical Assistance Providers Tax Incentive Programs\nWorkforce Development Programs\nEOED Programs and Grants – Business and Innovation\nMass Growth Capital Corporation Small Business Resources\nMassachusetts Life Sciences\, MassDevelopment\, MassVentures\, Massachusetts Office of International Trade and Investment and Massachusetts Clean Energy Center (MassCEC)\n\n\n\nRegistration is required to attend this webinar. The Zoom link will be emailed to registrants prior to the webinar. \nThis informative webinar is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
URL:https://enterprise.sperlingsandbox.com/event/small-business-resource-series-mobd-state-resources-update-webinar/
LOCATION:ONLINE\, WEBINAR\, United States
CATEGORIES:Online,Workshops
GEO:42.4072107;-71.3824374
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240507T083000
DTEND;TZID=America/New_York:20240507T100000
DTSTAMP:20260606T091749
CREATED:20240321T132911Z
LAST-MODIFIED:20240510T131711Z
UID:10000023-1715070600-1715076000@enterprise.sperlingsandbox.com
SUMMARY:The Startup Roadmap: Defining and Validating Your Business Idea
DESCRIPTION:Have you fully defined your startup business idea and confirmed that it is feasible?  In this workshop\, you will define your business idea in more detail by completing SCORE’s “Simple Steps for Starting Your Business” program. \nIf you already have skills and experience in the industry you are planning to enter\, you may think this step is unnecessary.  However\, being an employee in an industry or excelling at a hobby is very different from starting a business in that industry or turning that hobby into a business. \nIn this workshop you will test the feasibility of your business idea by researching industry data\, customer data\, financial projections\, possible funding sources and other information.  You’ll have a sample feasibility plan to use as a guide and get an overview of all the elements involved in starting a business. \nThis informative webinar is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD). Maria Di Stefano\, Northeast Regional Director\, will provide an update on MOBD resources.
URL:https://enterprise.sperlingsandbox.com/event/the-startup-roadmap-defining-and-validating-your-business-idea/
LOCATION:Enterprise Center\, MA
CATEGORIES:START-UP TUESDAY SERIES,Workshops
GEO:42.4993866;-70.8942894
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240430T083000
DTEND;TZID=America/New_York:20240430T103000
DTSTAMP:20260606T091749
CREATED:20240313T153911Z
LAST-MODIFIED:20240419T181056Z
UID:10000046-1714465800-1714473000@enterprise.sperlingsandbox.com
SUMMARY:5-Step Process to Find Clients and Grow Your Business
DESCRIPTION:Any company must prospect and sell its product or service to find clients and grow the business. It’s critical to prospect and build a sales pipeline of opportunities and track those outreach efforts. After defining target prospects\, it’s important to follow a consistent process to move a sale forward to close revenue. \nThis workshop is designed for business owners\, solopreneurs\, those who have never sold\, and those who want to learn how to sell more effectively – using a consultative rather than features and benefits approach.  At this workshop we will simplify the sales process into 5 easy steps and structure to prospect and close business.  You will learn sales tools and techniques that can be used right away to help you grow your business. \nThis informative webinar is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD). Maria Di Stefano\, Northeast Regional Director\, will provide an update on MOBD resources.
URL:https://enterprise.sperlingsandbox.com/event/5-step-process-to-find-clients-and-grow-your-business/
LOCATION:Enterprise Center\, MA
CATEGORIES:START-UP TUESDAY SERIES,Workshops
GEO:42.4993866;-70.8942894
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240411T090000
DTEND;TZID=America/New_York:20240411T100000
DTSTAMP:20260606T091749
CREATED:20240314T134705Z
LAST-MODIFIED:20240320T121528Z
UID:10000020-1712826000-1712829600@enterprise.sperlingsandbox.com
SUMMARY:Understanding the Corporate Transparency Act (CTA) and FinCEN Reporting (WEBINAR)
DESCRIPTION:Many businesses do not know that they are now subject to the CTA reporting obligations. Is your company one of them? The CTA requires reporting companies to disclose information about their “beneficial owners.” A “reporting company” under the CTA is a corporation\, limited liability company (LLC)\, or any entity created or registered to do business in the U.S. by the filing of a document with a secretary of state or any similar office under the laws of a state or Tribe. Does this apply to your company? \nCourse Description: \nThe Corporate Transparency Act (CTA) imposes a new requirement for many entities to report control and ownership information to The U.S. Department of Treasury’s Federal Crimes Enforcement Network (FinCEN). The CTA went effect January 1\, 2024\, as a part of a federal effort to combat money laundering and other illegal activities through the use shell companies. Estimated to affect 32 million entities\, many of which are small businesses\, the CTA allows for significant civil and criminal penalties for non-compliance. This webinar will go over the key information you must know about CTA\, including how to determine whether your business is subject to the CTA reporting obligations and what\, how\, and when you need to report to FinCEN.  \nInformation Presented: \n\n\n\nOverview of the Corporate Transparency Act\nEntities Subject to Reporting; Exempt Entities\nBeneficial Ownership and Substantial Control Defined\nReporting Deadlines and Procedures\nCivil and Criminal Penalties for Non-Compliance\n\n\n\nWho Should Attend: \n\n\n\nSmall business owners\, LLC-members\, partners\, shareholders of reporting companies\nCorporate executives\, corporate board members\nAnyone involved in business formation\, management\, or compliance\n\n\n\nJoin us for this essential webinar to gain clarity on the CTA and FinCEN reporting requirements to ensure your business stays compliant with evolving regulatory requirements. Don’t miss this opportunity to equip yourself with the knowledge and tools necessary to navigate the CTA’s compliance requirements. \nRegistration is required to attend this webinar. The Zoom link will be emailed to registrants prior to the webinar. \nThis informative webinar is offered at no cost and is being sponsored in partnership with Northeast Legal Aid\, the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD). Maria Di Stefano\, Northeast Regional Director\, will provide an update on MOBD resources.
URL:https://enterprise.sperlingsandbox.com/event/understanding-the-corporate-transparency-act-cta-and-fincen-reporting-webinar/
LOCATION:Online Zoom Webinar\, MA
CATEGORIES:Online,Workshops
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240404T083000
DTEND;TZID=America/New_York:20240404T220000
DTSTAMP:20260606T091749
CREATED:20240321T115509Z
LAST-MODIFIED:20240321T115854Z
UID:10000047-1712219400-1712268000@enterprise.sperlingsandbox.com
SUMMARY:6 Do It Yourself SEO Tips to Improve Google Search Results
DESCRIPTION:6 Do It Yourself SEO Tips to Improve Google Search Results\nMaking sure your products and services are found within Google search results is critical to attracting new customers and clients to your business. This workshop will teach you the six things you need to do to show up higher within Google search results. We will also review the Google paid search platform and how to track your results. \n  \nPlease join the Enterprise Center and Michael Sperling\, CEO and Owner of Sperling Interactive for this in-person workshop.  \nThis informative webinar is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD). Maria Di Stefano\, Northeast Regional Director\, will provide an update on MOBD resources.
URL:https://enterprise.sperlingsandbox.com/event/6-do-it-yourself-seo-tips-to-improve-google-search-results-copy/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:Media,Technology,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240402T083000
DTEND;TZID=America/New_York:20240402T100000
DTSTAMP:20260606T091749
CREATED:20240320T120800Z
LAST-MODIFIED:20240320T121235Z
UID:10000038-1712046600-1712052000@enterprise.sperlingsandbox.com
SUMMARY:Start Up Tuesday – How to Develop a Business Plan
DESCRIPTION:Many small business owners have a plan but it may not be written down. At this workshop we’ll cover the major components of an annual plan and refer to potential strategic issues that could require additional funding. Participants could use this method to develop an annual budget to track progress against their goals. \nThis informative webinar is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD). Maria Di Stefano\, Northeast Regional Director\, will provide an update on MOBD resources.
URL:https://enterprise.sperlingsandbox.com/event/start-up-tuesday-how-to-develop-a-business-plan/
LOCATION:The Enterprise Center at Salem State University\, 121 Loring Ave\, Salem\, MA\, 01970\, United States
CATEGORIES:START-UP TUESDAY SERIES,Workshops
GEO:42.4993866;-70.8942894
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Enterprise Center at Salem State University 121 Loring Ave Salem MA 01970 United States;X-APPLE-RADIUS=500;X-TITLE=121 Loring Ave:geo:-70.8942894,42.4993866
END:VEVENT
END:VCALENDAR